Gallery Girls No More: The Women Running the Art World Today

 

 

Introduction

Once relegated to administrative roles or dismissed as “gallery girls,” women are now commanding some of the most influential positions in the global art ecosystem. In 2025, the narrative has shifted dramatically: women are not just participating—they’re leading. From curating major exhibitions and founding cutting-edge galleries to influencing billion-dollar auctions and championing equity in the arts, women are running the show. This article explores how female professionals are transforming every facet of the art world—from commerce to curation—and why their leadership is shaping a more dynamic, diverse, and innovative future.

The Evolution from Support Roles to Power Players

Historically, women in the art world were more likely to be seen behind a front desk than at the helm of a gallery or auction house. Many began as assistants or coordinators but rarely moved into executive or decision-making positions. That is no longer the case.

In 2025, women make up the majority of museum curators, many top gallery founders, and an increasing share of high-level auction executives. Their ascent is not a trend—it’s a restructuring of power dynamics that have long skewed male.

This shift has led to a more inclusive, equitable art market and has allowed a broader range of voices and visions to emerge on the global stage.

Women at the Helm of Major Institutions

Across the globe, women now lead some of the most prestigious art institutions:

  • Thelma Golden, Director and Chief Curator at The Studio Museum in Harlem, continues to shape discourse around Black contemporary art. Her leadership has turned the museum into a launching pad for emerging talent and institutional reform.

  • Clare McAndrew, economist and founder of Arts Economics, publishes the definitive Art Basel and UBS Global Art Market Report. Her research influences the buying strategies of major collectors and gallerists worldwide.

  • Frances Morris, Director of Tate Modern, has curated pivotal exhibitions on Louise Bourgeois and Agnes Martin, foregrounding women in modern and contemporary narratives.

  • Christine Macel, Artistic Director of the Centre Pompidou and Venice Biennale alumna, continues to drive a visionary approach to global curating.

These women are not just managing institutions—they’re redefining their missions, diversifying collections, and challenging art world gatekeeping.

Top Female Dealers, Advisors, and Auctioneers

In the commercial art sector, women are driving record-breaking sales and emerging as trusted advisors to the world’s most powerful collectors:

  • Marian Goodman, a pioneering gallerist, continues to represent influential contemporary artists such as Gerhard Richter and William Kentridge, and her legacy endures through new leadership under CEO Rose Lord.

  • Amy Cappellazzo, formerly of Sotheby’s and now co-founder of Art Intelligence Global, has overseen multi-million dollar sales and is renowned for championing underrepresented artists.

  • Lisa Schiff, an art advisor known for working with prominent private collectors, advocates for transparency in pricing and ethical collecting.

  • Yuki Terase, founder of Art Intelligence Global in Hong Kong, is transforming how art is acquired and valued across Asia, with a focus on female artists and social impact.

These power players influence everything from market trends to institutional acquisitions, helping shape the visual culture of the 21st century.

Galleries and Art Fairs Founded by Women

Women are also founding and managing some of the most progressive galleries and alternative art spaces:

  • Sadie Coles HQ in London showcases a roster of bold, experimental artists with strong feminist voices like Sarah Lucas and Martine Syms.

  • Kavi Gupta Gallery in Chicago, co-run by Jessica Silverman, champions artists from marginalized communities and curates exhibitions that tackle political and social themes.

  • Lévy Gorvy Dayan, now helmed by Dominique Lévy, continues to command the global secondary market while innovating exhibition formats and artist collaborations.

  • Rebecca Ann Siegel, editor-turned-fair director, reimagined Frieze fairs for a digital and hybrid future, making global exposure more accessible for women-led galleries.

These women are curating not only exhibitions but also economic models that support artist sustainability and creative autonomy.

Women Shaping Trends and the Market

Women are at the center of some of the most important art world trends in 2025:

  • Focus on Identity and Storytelling – Women curators and artists are emphasizing work that explores race, gender, and heritage. This has pushed figuration and narrative painting to the forefront.

  • Digital Empowerment – Women are leading the conversation in online sales and digital curation. Platforms like Artsy and Artlogic, co-directed by female executives, are bridging tech and accessibility.

  • Art for Social Change – Leaders like Suhanya Raffel of M+ in Hong Kong are curating exhibitions that address climate change, colonialism, and global inequality, moving art beyond aesthetics into action.

These shifts are both market-savvy and mission-driven, redefining how art connects with its audiences and the wider world.

Notable Sales and Market Performance by Female Artists

Under the stewardship of women, the market for female artists is thriving:

  • Joan Mitchell’s Noon sold at Sotheby’s for $20 million in 2024, a record that outpaced many of her male contemporaries.

  • Simone Leigh, fresh off her Venice Biennale win, saw her sculpture Sentinel IV fetch over $1 million, marking a new high for Black female sculptors.

  • Carmen Herrera, whose minimalist paintings remained under the radar for decades, now regularly commands seven-figure sales, thanks in part to persistent curatorial advocacy by women-led teams.

These results reflect a larger trend: buyers are recognizing the historical oversight of women artists and seeking to correct it—creating new blue-chip names and increased long-term value.

Comparing the Power Shift to Other Creative Industries

The rise of women in the art world mirrors similar movements in film, music, and fashion—industries where women are now shaping narratives and boardrooms alike.

What sets the art world apart is the role of collectors and institutions in validating artists’ worth. With women now making key curatorial and acquisition decisions, the ripple effect is profound. Unlike entertainment industries that measure success through ratings or streams, the art world relies on visibility, inclusion, and critical discourse—areas where women leaders are leaving a lasting mark.

Looking Ahead: The Future Is Female—and Fierce

The momentum isn’t slowing. In fact, the next frontier is global:

  • More curators and directors from the Global South, especially women, are being hired at Western museums.

  • Grants and residencies dedicated to female and nonbinary artists are expanding access to resources.

  • Academic institutions are integrating feminist art history into core curricula.

There’s also a generational shift: Gen Z curators and critics—many of them women—are demanding ethical labor practices, greater transparency, and true diversity across programming and representation.

Conclusion

The era of the “gallery girl” is over. In its place stands a powerful cadre of women shaping the direction, ethics, and aesthetic of contemporary art. Their impact isn’t limited to exhibition spaces or boardrooms—it reverberates throughout culture, education, and economics. As more women rise to leadership roles and claim their place in the art historical canon, the art world is becoming more just, inclusive, and visionary.

The art dealer photograph used in this post is named Amy Cappellazzo

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